The National Agri-Marketing Association (NAMA) is the premier organization for agri-marketing professionals, and their Best of NAMA awards celebrate the top marketing, advertising, public relations and media campaigns in agri-marketing. Each year, award entries compete on a regional level in hopes of winning and progressing to the national stage. Trilix is thrilled to have won awards in 12 categories across multiple regions in conjunction with clients Stine Seed Company, Helena Agri-Enterprises, Unverferth and Blu-Jet.
Stine’s Women in Ag campaign stood out at the national Best of NAMA awards. More than 50,000 Iowa women own, work on and support the more than 86,000 farms in the state, and Stine’s campaign pays homage to these women. The integrated campaign highlights how women are impacting the industry and included creating a Women in Agriculture Day in Iowa.
“Partnering with Stine to develop the Women in Ag campaign and create a Women in Agriculture Day in Iowa was a privilege,” said Abby Bottenfield, communications director. “This campaign honors how women support and lead the industry that feeds and fuels the world.”
The campaign won two honors at the Best of NAMA awards ceremony:
National Best of NAMA Award for Social Community Building and Engagement – Social Campaign — First Place
Stine Seed Company
Women in Agriculture campaign
National Best of NAMA Award for Brand Citizenship — Merit
Stine Seed Company
Women in Agriculture campaign
Our work with Stine, Helena Agri-Enterprises, Unverferth and Blu-Jet also earned several honors at their respective regional Best of NAMA awards.
Region III Best of NAMA (Corn Belt, Iowa, North Central, Northern Prairie)
Brochures, catalogs, etc., directed to dealers, distributors, sales reps or others serving agribusiness — 1 or more elements
First: Stine Seed Company/Trilix, Stine 2021 Seed Catalog and Specialty Hat
Brand citizenship
Merit: Stine Seed Company/Trilix, Iowa Women in Agriculture Campaign
Social community building and engagement — social campaign
Merit: Stine Seed Company/Trilix, Iowa Women in Agriculture Campaign
Region V Best of NAMA (Carolinas, Virginia, Florida, Midsouth, Southeastern)
Television — single or series
Merit: Helena Agri-Enterprises, LLC/Trilix, Helena Orbix® with ENC®
Audiovisual presentations directed to dealers, distributors, sales reps or others serving agribusiness
First: Helena Agri-Enterprises, LLC/Trilix, Helena Evolve (The Johnnie Roberts Story)
Events — customer
Merit: Helena Agri-Enterprises, LLC/Trilix, Helena's Grower Party at Commodity Classic
Radio — single
Merit: Helena Agri-Enterprises, LLC/Trilix, Helena Adjuvants: What's In Your Tank? :30 Radio Spot
Region VI Best of Nama (Chesapeake, Eastern, Ohio)
Multimedia campaigns — national
Merit: Unverferth Manufacturing Company, Inc./Trilix, Unverferth 2020 Media Campaign
Brochures, catalogs, etc., directed to dealers, distributors, sales reps or others serving agribusiness — 1 or more elements
Merit: Unverferth Equipment/Trilix, X-Treme Grain Carts Brochure
Customer brochures, catalogs — farmer-directed — 1 or more elements
Merit: Blu-Jet/Trilix, Blu-Jet 15-Series
Trilix is fortunate to collaborate with clients that represent such a dynamic industry. Thank you for trusting Trilix to help tell your stories.